Keyword Planner: How To Do Keyword Research and Keyword Optimization
Keyword Research What Is Keyword Research? Most people ask, “How to do keyword research” but first you must understand what is keyword research. In-short, keyword research is the act of identifying attainable keywords to target based on the available data. Keyword research is essential to starting any SEO or PPC marketing solution. If you don’t […]
What is audience targeting and how to improve your ads for your specific user targeted advertising campaigns
What is audience targeting and how to improve your ads for your specific user targeted advertising campaigns: Audience targeting for online marketing campaigns is essential for success. The more defined your target audience is, in theory, the more successful your campaign will be and vice versa for campaigns without targeted audiences. Introducing strategic audience targeting […]
What is Google Adwords
What exactly is Google Adwords Google Adwords is a platform that provides creative tools, predictive forecasting results, audience builders, and critical insights that allow online marketers to effectively deliver results to their clients. This revolutionary service is the most used marketing tool in the world. In the United States alone over $116 billion was spent […]
How to Find an Online Advertising Agency
Find an advertising agency they way you would want your customers to find you Follow the golden rule of exploring advertising agencies. Search for your new advertising agency they way you want your future clients to find you. By starting your search with this rule, you’ll be able to see how ad agencies market themselves […]
How To Get High Quality Ad Scores
What Are Quality Scores For Google’s PPC Campaigns Quality scores are used by Google to determine how relevant an ad is and where were it should rank. A PPC ad on Google is made up of a text component, keywords, and a bid. Great marketers understand how each of these components work together to make […]
Benefit From Online Marketing
5 Benefits From Online Marketing There are many options today when it comes to buying media or advertising. It’s important to do your research and find what’s the best option for your company’s objectives and also your budget. In this post we’ll attempt to the benefit from online marketing. The benefits below are not the […]